The Skin Deep x Baileys

The Skin Deep is an Emmy award winning experience design studio. In partnership with the team at Baileys, and in collaboration with Hunter PR, The Skin Deep created and launched a brand new, limited-edition, co-branded edition of {THE AND} for Valentine’s Day alongside their all new Baileys Chocolate Liquer.

The final product became {THE AND} RELATIONSIP Goals Edition. A custom set of 52 all new, unique, and fun provoking cards that created a lighthearted connection for Valentine’s Day and Gen Z dating culture overall. 

These cards were used both within retail stores, being paired with Baileys products, as well as being sold directly to consumers directly by The Skin Deep.

Role Creative Direction, Designer  Project type Brand Identity